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pico the store made to order jewellery from thessaloniki


So what is pico.?

pico. is me, Love. See below.
My dad has always called me pico, a pet name. So that's where pico comes from.

I design the jewellery and run the business.


Love Improchori - Founder of pico.


pico. is also Mouskin. See below.

Mouskin is the one who packs the orders.


Mouskin Imbro pico the store


But pico. is also Mr George. See below.

Mr. George is the one who handmakes all the jewellery.


Handmade jewellery, made in Greece

We are a small but mighty team. We love what we do and we do it with passion. 


Lastly and most importantly, pico. is YOU, without you we would be nothing!

pico the store customer photos


I started in jewellery a long loooong time ago. My beloved grandma, Soula taught me how. Back then we had MySpace. Anything I made, I would upload there. One day a girl, Katerina, messaged me to ask if she could buy my jewellery. I was perplexed. She wants to buy what I make? I said yes. She bought twelve pieces. I was delighted. So from that day in 2006 until today I continue to make jewellery with the same (if not more) enthusiasm and love.

Mouskin has been working with me since she was born. She has a great love for chains and anything that dangles. Very often I will find her sleeping on the job but she is a hard worker and most importantly super cute, so I have no choice but to forgive her.

Mr George has been a silversmith since he was 15 years old. So was his dad. His expertise is not just decades long, it also counts generations. Amazing guy. Also a hardworker.

Everything we do at pico. we do with infinite love, meraki* and with respect to the environment, pico. jewellery is always:

  • Handcrafted by Mr George here in Thessaloniki, Greece.
  • Made using the highest quality of precious materials: sterling silver which is plated in 24K gold but also 14K solid gold and white gold. Which means your pieces will only increase in value with the passing of time. 
  • Made to order. We only make what we need to minimise waste and we then wrap it in eco friendly packaging. 

*In Greek we use the word meraki to describe doing something with soul, creativity, or love. When you put "something of yourself" into what you're doing, whatever it may be.